The Aromatherapy Market has evolved from a niche wellness practice into a rapidly expanding global industry driven by increasing consumer preference for natural healing solutions, stress management therapies, and holistic health treatments. Aromatherapy, which involves the therapeutic use of essential oils extracted from plants, flowers, herbs, and trees, is gaining widespread...

Trust and transparency are competitive moats in the Aromatherapy Market. With more players entering, consumers seek proof points: GC/MS lab reports, organic certifications, and farm-to-bottle narratives that verify quality. Clear, conservative guidance around topical use reduces sensitization risk, while child- and pet-safety disclosures reflect responsible stewardship. In parallel,...