Early this year specifically in January 2021, Batiste, which is the number one dry shampoo brand in America, made a novel initiative of partnering with six extraordinary women brand ambassadors. This is apart from being a crew of eleven; the participants are professional athletes, a war widow turned successful entrepreneur, and exceptional content creators all with a mutual admiration for...

The Shampoo Market varies significantly across geographies, shaped by cultural preferences, hair care rituals, and consumer awareness. As living standards rise globally, regional markets reveal unique growth opportunities where product adaptation becomes critical. Emerging economies in Asia-Pacific, for example, drive strong sales through affordable sachets and herbal-infused...